DHI GroupDHI Group

Privacy Policy

At DHI ('DHI', 'we' or 'us') data protection and confidentiality is a high priority. This privacy policy sets out clear guidelines for how DHI processes your personal data. Furthermore, we explain how we use the personal data that you leave and/or provide when you visit our websites or when you interact with us with various business relations.

    The local DHI entity that you have entered into a contract with, contacted or in other ways interacted with in accordance with the purposes as set out in section 2 below, is the data controller for the processing of your personal data for the said activities. The list of local DHI entities can be found here: DHI Worldwide, where you also find the applicable contact details. However, you may always contact DHI A/S (Agern Alle 5, 2970 Hørsholm, Denmark, CVR no: 36466871) through +45 4516 9200 or GDPR-security@dhigroup.com  for matters regarding the processing of personal data.

    This privacy policy describes how DHI processes your personal data. In connection with our provision of services, we may process the following information about you: your name, your email address, IP address and similar identification data, including information about your navigation on the website.

    In connection with the submission of your data, it will always be stated whether the submission is voluntary or necessary for completing the desired action.

    Your personal data is collected and processed in one or several of the below cases:

    • When you visit a DHI location. We will process your personal data to identify you for visitor registration (name, company, position, email, telephone number) and if you access our free guest Wi-Fi (IP and Mac addresses). At some DHI locations there may be surveillance cameras, and if you appear on any footage, this will entail the processing of your personal data. The legal basis for these processing activities is the GDPR art. 6(1)(f), as it is in our legitimate interest to control access, enable you to access Wi-Fi during your visit and to have video surveillance at our physical locations for security and crime prevention purposes.
    • When you sign up for DHI newsletter. The legal basis for such processing is the GDPR art. 6(1)(a). To the extent you have accepted statistical cookies, information gathered by these will be used for marketing purposes combined with this email marketing permission in accordance with our legitimate interest, cf. the GDPR art. 6(1)(f).
    • When you enter and browse our websites, cookies will be placed in accordance with your cookie consent and the information provided in the cookie-pop-up, which is always available on the website. This may entail the processing of your personal data, hereunder a unique ID number, the IP address, geographical location, the sites you visit, as well as further technical information on your behaviour on the website. We rely on the legitimate interest in accordance with the GDPR art. 6(1)(f) for giving you the best possible website experience for the processing of personal data when placing statistical and functional cookies. To the extent you have previously consented to receiving marketing material, we will combine this information with the accepted statistical cookies in accordance with our legitimate interest, cf. the GDPR art. 6(1)(f). We rely on your consent in accordance with the GDPR art. 6(1)(a) for our processing of personal data when placing marketing cookies. We always collect your permission (i.e. cookie consent) in accordance with the applicable cookie legislation prior to the placement of cookies. You prior permission is, thus, a condition for the processing of personal data through cookies. The above applies to the primary DHI websites but also to websites related to our product and services (e.g. www.dhigroup.com, www.mikepoweredbydhi.com,  worldwide.dhigroup.com, www.theacademybydhi.com, www.badevand.dk, kbh.badevand.dk, oresund.badevand.dk, ostjylland.badevand.dk, www.badvatten.se, eo.dhigroup.com, www.bathymetrics.shop, etc.)
    • When you download our software or applications. The legal basis for such processing is the GDPR art. 6(1)(b).
    • When you log in to our MIKE Cloud solutions. DHI may, as part of providing any cloud services, process personal data regarding end users as a data controller. Such processing is necessary to provide the services, e.g. login and/or contact information. The legal basis for such processing is the GDPR art.6(1)(b) and/or (f).
    • When you participate as an external instructor, presenter or speaker at webinars, podcasts or courses hosted by DHI. We will process personal data about you when introducing you (name, work email, submitted CV and short biography). Further, DHI may record webinars, podcasts and courses for the purpose of making such recordings available online to participants. DHI may for this purpose use photos and/or videos (or voice recordings) of a course presenter delivering the course content. DHI may publish webinars and courses on YouTube or Vimeo, and accordingly transfer your personal data to YouTube or Vimeo. Podcasts will be published on a podcast platform. Podcast platforms, YouTube and Vimeo are independent data controllers and will process your personal data in accordance with their privacy policies. DHI may also use the photos and/or audio for marketing purposes externally on social media (LinkedIn, Facebook etc.) and on our website, as well as internally in DHI. You will always be asked and informed before photos are taken and/or video or audio of you is recorded. The legal basis for such processing is the GDPR art.6(1)(b) and/or (f).
    • When you sign up for an event. The legal basis for such processing is the GDPR art. 6(1)(b).
    • When you sign up for an online or physical training course or webinar. We will collect personal information about you in connection with your communication and interaction with us. We will only process basic personal data, including name, title or position, email address, telephone and your place and address of employment as well as VAT number. The legal basis for such processing is the GDPR art. 6(1)(b) and/or (f). If you do not wish to receive course invitations in the future, you can unsubscribe at any time by clicking the link at the bottom of the message you receive.
    • When you download our eBooks. The legal basis for such processing is the GDPR art. 6(1)(b).
    • When you create an account and/or buy products or services at our websites. The legal basis for such processing is the GDPR art. 6(1)(b).
    • When you contact us. The legal basis for such processing is the GDPR art. 6(1)(b) and/or (f). The legitimate interest under (f) is for us to be able to respond to your inquiry.
    • When DHI provides you or the company you represent with consultancy services. The legal basis for such processing is the GDPR art. 6(1)(b).
    • When you participate in voluntary follow-up interviews with the purpose of improvement, quality review, etc. of DHI’s products and services and thus following to the provision of such products and services to you or the company you represent. The legal basis for such processing is the GDPR art. 6(1)(f).
    • When you participate in a conference call, video conference or webinar ('online meetings') using 'Teams' and 'Zoom'. The Teams service is provided by Microsoft Corporation. The Zoom service is provided by Zoom Video Communications, Inc. and used for webinars, where this service provides features required for the webinar. As online meetings will imply processing of audio and/or video of you, this will entail the processing of your personal data. We require the effective implementation of online meetings in order to fulfil our business purposes. The legal basis for processing is the GDPR article 6(1)(b). In the event we need to record online meetings, we will inform you transparently in advance and – if required – will ask for your consent. If a meeting is being recorded it is visible in the online meeting. In the case of webinars, we may also process the questions asked by webinar participants for the purpose of recording and follow-up of webinars.
    • When DHI performs analysis of public satellite images and public data on water levels for our own databases and/or on behalf of our customers, DHI may potentially process personal data, as the title number/parcel number in the land registry may potentially expose personal data. We note that the satellite images and data on water levels are publicly available and, thus, primarily come from the following sources https://scihub.copernicus.eu. We may combine these publicly available data with other non-sensitive datasets, whereas our legal basis for such processing is our legitimate interest in accordance with the GDPR art. 6(1)(f).
    • When you are stated as employee emergency contact (next of kin) by an employee with DHI. If your next of kin (e.g. partner, friend, child, etc.) employed with DHI has listed you as emergency contact, we will collect personal data about you (name and contact information) from the DHI employee and process such information solely for the purpose of contacting you in the event of an emergency. The legal basis for such processing is our legitimate interest according to the GDPR art. 6(1)(f).

    • When you appear in photos and/or video recordings shot by DHI. Recordings can be made in various contexts and occasions, e.g., meetings, workshops, receptions, and other events. Such photos and/or video may be used for both commercial and non-commercial purposes, and both internally, e.g., on our intranet, and externally, e.g., on our websites, and on social media as a part of our company page or in individual posts on LinkedIn, Facebook, etc. For further information on use of personal data as part of our social media presence, please see the section on social media below. You will always be informed before photos are taken and/or video of you is recorded, and we will make sure that none of the photos present you negatively. Your personal data, i.e., photos and/or video recordings are collected directly from you (when shooting the photo and/or video), or from group entities when we share photos and/or video recordings of you. Further, photos/and or video recordings may be collected from professional photographers hired to shoot the recordings. When processing personal information in the form of photos and/or recordings, DHI relies on our legitimate interest in using photos and/or video recordings as the purpose of the photos and/or video is not to portray you but DHI as organisation. Accordingly, the processing is carried out in accordance with the GDPR article 6(1)(f), and considering the business purpose of the events, your interest as participant is generally assessed not to override DHI’s interests.

    • When you interact with us on social media. DHI is active on various social media platforms, and has profiles on Facebook (platform operator: Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland), LinkedIn (platform operator: LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland), YouTube (platform operator: Google Ireland Limited Gordon House, Barrow Street Dublin 4), X (Twitter International Unlimited Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07, Ireland), and other platforms. We collect your personal data when you interact with us on social media, e.g., visit our pages/sites, view content, like, follow, share or mention us etc., and when you communicate with us through social media. We also collect data from the respective social media operator, which is intended to provide us with statistical information about the use of our content and to advertise our content. Our processing is carried out in accordance with the GDPR article 6(1)(f), as social media presence is necessary to pursue our legitimate interest in marketing and to obtain knowledge about users of DHI’s social media, as well as to communicate with users of DHI’s social media.


      When you interact with us on social media, the respective platform operator may collect personal data from you, e.g., your IP address, log files, information about you personally (e.g. age, gender, interests), to use for their own purposes. The data collected about you in this context will be processed by the respective platform operator and may be transferred to countries outside the European Union. You can read more about the specific data that the social media platform operator process about you when you visit our company site on social media in the privacy policies of the relevant third parties:


If you use your email address in more than one of the above cases, your personal data will only be collected and registered in one place. This way your information is already stored when you interact with us, and you will not receive the same marketing material from DHI more than once.

    We will use personal information only in ways that are compatible with the purposes for which it was collected or subsequently authorised by you. DHI will take reasonable steps to ensure that personal information is relevant to its intended use, accurate, complete and current.

    Please note that we will only use your personal data to send marketing material if you have given your explicit consent, unless legislation allows us to contact you without your prior consent.
    DHI keeps statistics about which areas of the site our users visit. This information is used to improve the website. We do use data about how our users navigate, to better understand how our users use our websites and from that we try to improve the user experience. Furthermore, we collect information about what our users, as a unit, prefer. This information is also used to improve the website. We do not sell or otherwise disclose information about how our users navigate and use our website.

    We do not transfer your personal data to any third parties, except for what is described in this section, without your consent.

    Your personal data may be disclosed to partners of DHI (providers who deliver services on behalf of DHI), for example IT service providers, and in relation to sending out newsletters. These partners only process the personal data on behalf of DHI and in accordance with DHI’s instructions. Furthermore, your personal data may be shared with business partners, e.g. freight companies, for the delivery of goods you buy in our webshop.

    Your personal data may also be shared within the DHI Group with all DHI affiliated companies. A list of all affiliated companies may be found on the following link: DHI Worldwide.
    Under specific circumstances and with reference to legislation, it might be necessary to transfer information to public authorities or the police. For example, information may be disclosed to the police in case of suspicion of credit card fraud.
    In the case of a re-organisation, full or partial sale of the company, any disclosure in such connection will be in accordance with current legislation for the processing of personal data.

    If your personal data are transferred to data controllers or data processors, which are located in countries outside the EU/EEA not ensuring an adequate level of data protection, such transfers will be adequately safeguarded by DHI, e.g. via the EU Commission’s Standard Contractual Clauses. Please contact us if you wish further information.

    We will delete your personal data when we no longer need to process them in relation to one or more of the purposes set out above. However, the data may be processed and stored for a longer period in anonymised form.

    We take appropriate measures to ensure that we process and store your personal data based on:

    a. as a minimum for the time period in which we deliver a service to you,
    b. in accordance with law, contract, or our legal obligations,
    c. or as long as the data are necessary in order for the purposes for which they are collected, or longer if it is required by contract, applicable law, or for statistical purposes governed by appropriate security measures.

    We use cookies on our website. You can read more about the use of cookies in our Cookie Policy, which you can find on the following link: https://www.dhigroup.com/cookies

    We have implemented security measures to ensure that our internal procedures meet our high security policy standards. For example, we use encryption. Furthermore, we strive to ensure the ongoing confidentiality, integrity, availability and resilience when processing your personal data. In the event of physical or technical incidents, we make every effort to restore the availability and access to your personal data in a timely manner. We also have processes for assessing and evaluating the effectiveness in order to ensure that the security level is sufficient.

    You are at any time entitled to be informed of the personal data about you that we process, but with certain legislative exceptions. You also have the right to object to the collection and further processing of your personal data including profiling/automated decision-making. Furthermore, you have the right to have your personal data rectified, erased or blocked according to the rules. Moreover, you have the right to receive information about you that you have provided to us, and the right to have this information transmitted to another data controller (data portability).

    You may, at any time, withdraw any consent you have given and we will delete your personal data, unless we can continue the processing based on another purpose. If you wish to withdraw your consent, please contact us at GDPR-security@dhigroup.com  or +45 4516 9200.

    Our website may contain links to other websites or to integrated sites. We are not responsible for the contents of the websites of other companies or for the practices of such companies regarding the collection of personal data. When you visit other websites, you should read the owners' policies on the protection of personal data and other relevant policies.

    We reserve the right to change this privacy policy based on material changes in legislation, new technological solutions, new or improved features, or to improve our websites.

    If you want us to update, amend or delete the personal data that we have recorded about you, or if you wish to get access to the data being processed about you, or if you have any questions concerning the above guidelines, you may contact us at GDPR-security@dhigroup.com or +45 4516 9200. You may also write to us at the following address:
    DHI A/S, Agern Allé 5, 2970 Hørsholm, Denmark

    If you wish to appeal against the processing of your personal data, please contact us by email, telephone or letter as indicated above. You may also file a complaint with your local data protection authorities, a list of which can be found here: https://edpb.europa.eu/about-edpb/board/members_en.


If you have any questions about cookies or processing of personal information, please contact us at GDPR-security@dhigroup.com